Badgeville

Badgeville Homepage

"Badgeville, The Behavior Platform, powers the reputation, loyalty, and social networking experiences for industry-leading brands across Retail, Media & Entertainment, Education, Health & Fitness & the Enterprise."

It's a "gamification solution"

Their Dynamic Game Engine plugs in (via API presumably) to your existing digital properties. They process tagged actions and keep track of which users have earned which rewards. Admin interface on their side for game designers to design the action-rewards schema. The Badgeville RESTful API is a lightweight and highly interoperable approach that leverages open technologies that enable you to use any modern platform for developing your solution while providing a comprehensive engagement solution. It allows easy integration with any digital property connected to the Dynamic Game Engine's behavior tracking and rewards.

The Widget Studio offers a collection of skinnable and configurable widgets designed by our UX experts. These widgets include leaderboards, an achievements showcase, real-time site activity, friends ranking, header mini-profile, notifications, and more.

Social Fabric is a mechanism that captures social behaviors and broadcasts notifications etc. So basically if one user of your site comments on your post, you get a little notification. Kinda turning your site into a little facebook. Speaking of which, it's compatible with the Open Graph protocol.

They have an analytics back end to all of this that shows you reports of social activity on your site.